Google AdWords Training

  • Google AdWords Training

    Find out how to create a cost effective, highly targeted PPC advertising campaign using the power of Google AdWords

  • Course: Google AdWords Training
  • Date: See bottom of page for dates in Manchester, Leeds and Liverpool
  • Size: Max 6 Delegates on Public Courses
  • Duration: 1 Day
  • Price: The prices are listed with the dates and venues
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Google AdWords Training Course

One Day AdWords Training Courses in Manchester, Leeds and Liverpool

This is a one day training course that will give you a good understanding of how to set up Google AdWords campaigns; how to identify the best keywords to bid for; the best strategy for bidding, how to evaluate and measure your AdWords effectiveness and how to optimise your campaigns.


Who is this Google AdWords Training Course for?

This AdWords course is aimed at people who are new or relatively new to AdWords.  You may not have started any campaigns yet or you may have had a go but been unsure how to make your campaigns more effective.

Google AdWords Training Course Outline

Understanding AdWords and Quality Score 

Structuring your Campaigns and Ad Groups

Home, Dashboards & Menus

AdWords Settings

AdWords Extensions

Scheduling & Rotation

Creating a text ad

Keyword Analysis

Bid Strategy & Match Types

Ad Preview & Diagnostics

Improving Ad Rank

AdWords Optimisation

Improving your Quality Score

AdWords Conversion Tracking

Using Analytics to Track Conversions

Conversion Reports

Automated Conversion Optimisation

Mobile Targeting

Strategies to try

Google Merchant (Overview)

Remarketing (Overview)

Display Advertising (Overview)

Useful AdWords and Training Resources.


Why Choose M Training's Google AdWords Training Course?

- Run by an experienced digital marketer with over 8 years experience in developing and implementing Google AdWords campaigns for companies and organisations

- This course is limited to 6 places so you are guaranteed personal support throughout the course

- Convenient location in central Manchester, Leeds, Liverpool and Birmingham.

- Course notes and support material provided

- 3 months online support

- Lunch and refreshments provided

- Certificate of achievement

- 5 star rated in Google Reviews


Your Google AdWords Training Options

Public Courses

The course will follow the outline of the course above unless all delegates agree at the beginning to have a different focus. Please see the list of public courses below (under venues and dates). You can ask about future dates, by emailing or calling 0161 226 6032

One to One / Private Courses

One-to-one and private group courses are available for AdWords Training from £350 + VAT.  These courses are ideal if you cannot make one of the set course dates or if you want a different course outline/focus.  One-to-one and private group courses can be done at your offices or at our Manchester office.  To book please email or call 0161 226 6032



Manchester Science Park | Cost for one delegate £265 + VAT

Thursday 14th December 2017

Wednesday 17th January 2018

Monday 12th February 2018

Thursday 15th March 2018

Leeds City Centre | Cost for one delegate £295 + VAT

Monday 11th December 2017

Tuesday 16th January 2018

Tuesday 6th February 2018

Thursday 1st March 2018

Liverpool City Centre | Cost for one delegate £295 + VAT

Friday 8th December 2017

Friday 19th January 2018

Wednesday 14th February 2018

Monday 12th March 2018

Other dates may be possible. Please contact us for other dates stating the preferred locations and the course(s) required

Group booking discounts:

Two delegates total cost £395 + VAT

Three delegates total cost £495 + VAT

Contact us for other AdWords Training Course dates in Liverpool, Leeds, Manchester and Birmingham




If you want to book one of the listed courses please click on the Make a Booking button below.  Please make a note of the venue and dates you want to book on.

Make A Blogging Training Course Booking

If you can't make the dates listed for this course, or if you want to go on this course sooner than the date advertised,please email and our trainer will get back to you with some options.


One to One AdWords Courses

One to one courses are available for Google AdWords from £390 + VAT.  These can be done at your offices or at our Manchester office and you can arrange a convenient date directly with the trainer. 

Bespoke AdWords / PPC Courses

Bespoke/ private group courses are tailor made to your requirements and are available from £550 + VAT.

You can also choose to have a combined course with other areas of Digital Marketing such as PPC (General), SEO, Analytics, Email and Content Management.


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